Consistent branding helps clearly communicate your story and mission. This competitive advantage helps your customers and fans remember a clear picture of who you serve and what you stand for. A large piece of the retention and growth puzzle stems from brand identity.
Podcasts, stock photos, promos...oh my!
You are not just here to sell, display your value with great content! Give yourself a running start by planning ahead. Once you have a rhythm to the plan it becomes more sustainable and less of a pain. Through content, you can connect with your customers on an emotional level. When you enjoy the content you create and it doesn't feel like work.
SOCIAL MEDIA STRATEGY
Do I need to be on TikTok?
A successful social media marketing strategy starts with a clear and specific direction. Achieve your business goals through thoughtful planning and automated execution. You can reach a wide audience without spending much on execution, including your time!
Interested in paid ads? Besides just boosting, reach audiences outside of your current followers. A thoughtful approach to paid ads can expand your reach to new audiences, deepen your relationship with long-time customers, and re-engage customers you haven’t interacted with in a while.
LIST BUILDING & LEVERAGE
Don't sell, but SERVE your email list.
Email lists are inexpensive messages that point potential customers right into your funnel. You put your brand message/mission in front of that person every time you email them. It's more than just selling. Promote a cause you support, or solve a problem most customers face...do this a few times, and you’ll have brand visibility amongst the pile of email noise.
MEASUREMENT & OPTIMIZATION
Evaluation. Optimization. Review.
How do I leverage what I have built to get better results? Use your analytics to identify your audience, content evaluation, email strategy, and traffic sources. Analytics help provide you with guidance on what to post, where to post, and when to post!
Marketing Coaching or Social Media Community Management
Customized sports marketing packages can be created for your goals at a value-based price. Packages can be as simple as updating channels daily to more complex including digital marketing implementation including blogging, email marketing, and analytics!If you are interested in learning more, let's find a time to connect!